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Tag Archives: Korean beauty

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10-12 Step Skincare Routines: Necessary or Excessive?

Beauty, Lifestyle, TrendsBy Leyla SitkiMay 14, 2021Leave a comment

When it comes to skincare, we have been led to believe that there is a product out there to solve all of our skin-woes. As a result, we spend our time in front of the bathroom mirror applying a myriad of products to our skin in hopes of achieving the flawless face of dreams.  Inspired…

Why are we (still) obsessed with K-beauty

Beauty, TrendsBy AnaNovember 27, 2019Leave a comment

From sleeping packs and treatment ampoules, to glass skin and a full 10 step skincare routine, the world of K-Beauty is as intimidating as it is fascinating. According to industry experts, South Korean trends are roughly a decade (if not even more!) ahead of the skincare on the retailer shelves in the West. Retail researchers…

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