Dark nights, cosy jumpers and cold weather looms, to the despair of many. Despite the impending grey skies, it doesn’t have to be all doom and gloom. Just when we thought that summertime blues were really kicking in, we caught a glimpse of warm plum lipstick in the bottom of our makeup bag and remembered…
We’re talking masks, and not the type we have become so accustomed to wearing over the past year. Hair masks, sometimes skipped from routines for their reputation for being time consuming and sometimes less than effective. You would be wrong to underestimate the power of a great hair mask, and we are about to tell…
After a questionable year, hot girl summer has finally arrived and with that the summer season evokes thoughts of beach days, barbecues and balmy summer nights with the opportunity to get creative with our beauty routines. However, palm trees and cocktails aside, summer comes with a long list of beauty woes. From humidity frizz to…
When starting a brand or creating new products for an existing brand, it’s definitely worth gaining familiarity with what is currently trending in the industry. Consumers are more likely to acknowledge your brand if you are selling the kind of products that they already have their eyes on and using ingredients they’re familiar with. The…
It used to be one of those things accessible only to celebrities, expensive, and almost impossible to apply quite right at home unless you’re a highly-skilled veteran. But, enabled by social media, the hair extensions market is on the rise making it easier than ever to fake your way to envious locks. In fact, the…
The last few years have ushered in a whole new standard of diversity and inclusivity within the beauty industry. Although long overdue, with products suited for black women being noticeably absent from retail shelves, things are starting to change. In the light of recent global events supporting the black community and black-owned businesses feels especially…
Beauty is going through the menopause, the perimenopause at least, and it’s been a long time coming Menopause is a very sensitive part of a woman’s life. The change in hormones that take place is extreme and often has an impact that lives out through a variety of symptoms affecting both physical and mental…