It is often easy to forget the power we hold as consumers and that the decision to shop from an independent brand rather than a larger chain can have a huge effect on the success of smaller business owners. It can even go so far as making a significant social change and becoming an anti-racism…
Douglas is the leading premium beauty platform in Europe. Offering more than 130,000 beauty and lifestyle products in online shops, the beauty marketplace and more than 2,000 stores. The German retailer offers the largest product portfolio in Europe, from premium industry brands, high-quality exclusive brands, independent trend and niche brands, the retailer certainly has something…
We’re talking masks, and not the type we have become so accustomed to wearing over the past year. Hair masks, sometimes skipped from routines for their reputation for being time consuming and sometimes less than effective. You would be wrong to underestimate the power of a great hair mask, and we are about to tell…
Once neglected in favour of other beauty statements, nail trends have dominated social media pages and the red carpet in recent years with everything from metallic tips to 3D designs. If you thought that selecting the perfect nail colour from the rainbow wall in the nail salon was hard, the myriad of treatments and design…
After a questionable year, hot girl summer has finally arrived and with that the summer season evokes thoughts of beach days, barbecues and balmy summer nights with the opportunity to get creative with our beauty routines. However, palm trees and cocktails aside, summer comes with a long list of beauty woes. From humidity frizz to…
Beauty trends are ever evolving and brands are quick to adapt to keep up with the latest. However, as some come and go whilst others prove they are here to stay and will set the pace for the next generation of beauty. Brands now embracing inclusivity and taking a gender-neutral stance are dominating the beauty…
Launching a business is a dream for many, but in an oversaturated industry like beauty it is no easy feat. Julie Fredrickson, co-founder and CEO at Stowaway Cosmetics, told Vogue Business that it costs at least $1.5 million to fund the first 12 to 18 months of a beauty brand. Besides the financial aspects, entrepreneurs…
For years there have been rumours of a move to the UK for beauty giant Sephora and the time has finally come. Last week, LVMH owned Sephora confirmed its acquisition of the major e-commerce platform Feelunique with a deal expected to close between March and July next year. The buy signals a big move for…
Now more than ever, the world is waking up to the importance of handling waste effectively. We are now rescuing more and more plastic from landfill, making changes such as opting for reusable alternatives and replacing single-use carrier bags with. Many of us aim to recycle as much as we can but, until fairly recently,…
With a vast number of beauty fairs and trade shows taking place across the globe, as a startup you may feel slightly intimidated at the prospect of exhibiting at one. However, exhibitions and shows offer the perfect opportunity to put you on the map, they serve as an excellent way to carry out customer research…
