For years there have been rumours of a move to the UK for beauty giant Sephora and the time has finally come. Last week, LVMH owned Sephora confirmed its acquisition of the major e-commerce platform Feelunique with a deal expected to close between March and July next year. The buy signals a big move for…
Now more than ever, the world is waking up to the importance of handling waste effectively. We are now rescuing more and more plastic from landfill, making changes such as opting for reusable alternatives and replacing single-use carrier bags with. Many of us aim to recycle as much as we can but, until fairly recently,…
With a vast number of beauty fairs and trade shows taking place across the globe, as a startup you may feel slightly intimidated at the prospect of exhibiting at one. However, exhibitions and shows offer the perfect opportunity to put you on the map, they serve as an excellent way to carry out customer research…
From time to time we all get the urge to splash the cash on a ridiculously expensive product, believing it will give us celebrity red-carpet worthy results. However, unless you really are a red-carpet regular, chances are you’re more often on the hunt for a cheaper alternative. Instagramable cult brands and luxury labels may dominate…
It may be skirt season but with the easing of restrictions continually being pushed back, our dreams of tanned skin, bikinis and sand in our toes, seem to be dangling just out of reach. Although we may not be able to replicate our Pinterest, dream getaways at home, we may be able to get a…
African beauty is steeped in history, ancestral knowledge and powerful natural ingredients. African beauty rituals have been passed on from generation to generation and are now making their way onto beauty shelves everywhere. As a result of Africa’s wealth of natural resources and ingredients made by mother nature such as shea butter, argan oil and…
Whether you are remaining hopeful for a summer heatwave at home or packing your bags for a trip to sunnier climes, one thing we all need is a good SPF. Despite an increase in sales during the summer months, extensive research shows that we should all be wearing sunscreen everyday, even during cloudy and rainy…
The beauty industry continuously sees new innovation with countless new brands and an array of new products and ingredients. Possibly the most interesting change has been how we buy beauty products. Beauty shopping once meant a trip to the beauty floor at a department store to browse the counters and trial products. As online shopping…
When it comes to skincare, we have been led to believe that there is a product out there to solve all of our skin-woes. As a result, we spend our time in front of the bathroom mirror applying a myriad of products to our skin in hopes of achieving the flawless face of dreams. Inspired…
For some the idea of eternal youth is enticing, for others the desire to live a life without fear of ageing prevails over any beauty treatment offered. For a long time, much of the beauty industry has found itself in the midst of an anti-ageing epidemic. Products claiming to rid wrinkles and lift skin fill…
