Multichannel sales help retain 73% of customers Storefront states that temporary retail gains an annual estimate of 80 billion dollars. After reviewing some of the benefits that pop up shops seem to be consistently bringing to beauty brands, it is not at all surprising. The outcome can work as an asset to growing any business…
Anyone interested in the beauty industry may have heard of the exciting events taken place from the 11th-15th of this month. Covent Garden and the British Beauty Council launched the first-ever London Beauty Week! This consisted of late-night shopping, the Glossybox treasure hunt, and exclusive talks/masterclasses. This also worked as a platform for brands to…
A good product will sell itself is a timelessly popular concept. This is no surprise because it does hold a lot of truth. Still, there are numerous amazing products out there that may perfectly fit our needs, and many of us don’t even know they exist. Startup beauty brands need to be aiming to gain…